Technology Executive. Business Operator. Fractional CTO.
I'm Scott Gould, a technology executive and business operator with more than 20 years across technology, digital marketing, e-commerce, and business development.
Where technology meets the store.
I've worked at the intersection of building software, operating businesses, developing marketing systems, and finding commercial growth.
I've built e-commerce websites for Hulk Hogan and Ronnie Coleman and helped manage, operate, and promote them, combining hands-on development with the day-to-day work of running and marketing online businesses.
As a fractional CTO I can manage development, architecture, infrastructure, vendors, and technical strategy, helping owners decide what to invest in and keeping technology aligned with business goals.
Operating roles
Executive Vice President, NPI
Oversees operations and departments at NutriCompany's NPI. A fourth-generation retail professional.
VP, Business Development
Created marketing strategies, social campaigns, and promotions; built e-commerce integrations connecting real-time warehouse inventory to merchant systems; managed multiple six-figure advertising campaigns.
Source: NutriCompany team profile. A fuller work history will be added once verified.
Start with the business, then the tools.
I start with your margins, constraints, and priorities, then help set the roadmap, evaluate platforms and vendors, and guide execution. I can also contribute hands-on when a project needs it.
- Fractional CTO and technical strategy
- Ecommerce SEO and ads management
- Affiliate and wholesale programs
- Site building and improvement
- Vendor and developer management
- Analytics, automation, and integrations
Let's Work Together
I work with brands and store owners who value practical execution and long-term growth.